Monday, May 25, 2009

The First Step in Affiliate Marketing

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If one is looking for a lucrative business, affiliate marketing is really one. Just like any other type of business, a plan and strategy must first be set before moving with it in order to have a framework of what is to be done and how to do it. Since affiliate marketing is about selling other people’s products then it is best to find a group that would need a certain product or group as a solution, than to look for a product or service then find people who might find it as a solution.

In simple terms, it is about finding a niche market. This means searching for people or a group of people who are looking for solutions through internet, and are having difficulty finding one. This sounds more difficult but it is a lot better than searching for the best product to sell online.

Almost everyone prefers to look for a very popular or appealing product to sell online when planning to engage with affiliate marketing; but this is certainly not the correct way to start. The fact is that everyone wants to sell the best product. Once one has it, it is already difficult to find who would need and purchase it. However, when a group of people is already identified as having the need of a certain product, it is easier to look for that product or service and offer to this group.


People usually go online to look for solutions to certain problems. There are various types of people with common needs. It is best to identify a certain category in order to give the best solution possible. Looking for this group of people is also not so easy but the results in doing it will surely lead to get the desired revenue.

The first thing to do in finding the niche market is to pick a classification. An example would be about woman; having woman as a target is very wide. Being more specific, a certain type of woman must be identified. It could be “women who wants to have their pimples or acne removed.” This is a very specific group.

After identifying the niche market, the affiliate marketer must pretend to be the one who has this problem, searching online for solutions. This is one way to look for a product. List the sites that are truly interesting, or bookmark them to get back to them some other time. While looking at the sites, it is best to check on the offered products, the selling points, and cost. It is also best to subscribe to newsletters or alerts from the relevant sites. Get the latest information about the product.

Then, join free sites where the identified market niche most probably spend time to read on, leave messages, give feedback, and ask their questions. These are forums, blogs, and online magazines or e-zines. There is a lot of information to learn in these sites. It is also where the most common questions are identified; and these are the questions that must have an answer or solution.

Make sure to do this first step in affiliate marketing and things will be flowing well for the business. Experience how being an affiliate marketer could be so lucrative.

Jangan lupa, kunjungi Forum Bisnis Indonesia
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